The ad showed three offers, two of them were for a bottle of wine and a chocolate bar. But the third added a pack of condoms to the “combo” worth 199 Mexican pesos ($10; £8).
The text above it reads: “Happy day to all the secretaries. Celebrate with them the proper way with this executive combo.”
The word used for secretary in the ad is “secretaria”, which is female in Spanish and therefore would only be taken to apply to women. Further down, the word “executive combo” is followed by the suggestive phrase in English in brackets: “If you know what I mean”.
In the UK, the Advertising Standards Authority has banned sexist ads.